Kansas City, MO - Handmark®, the leading developer and distributor of mobile games, applications and storefronts, today announced it has leveraged its proprietary Mobile Publishing Platform technology to release a new mobile application for Thomson Reuters.
Today's launch is the latest in Thomson Reuters' long standing commitment to mobile innovation, and is specifically developed for a rapid read-in to what's moving markets. This new mobile application gives BlackBerry® smartphone users one-click access to Thomson Reuters deep business news, award-winning photography, market data and financial information.
“We are pleased to support Thomson Reuters as they continue to embrace the need to make their news and media services available to mobile consumers around the world,” said Evan Conway, executive vice president of Marketing for Handmark. “Our experience with mobile content development and distribution paired with their trusted, news and information promises to deliver a fantastic experience for BlackBerry users.”
Key features and benefits of the new Thomson Reuters mobile application include:
- News stories from a variety of categories including world, sports, politics, environment, health, and business
- Full story articles and photos optimized for easy reading on a mobile device
- Ability to select region – US, Canada, UK, or India – for localized content
- Up-to-the-minute market data including indices, commodities and currencies by region
- Designed to support offline use when users don’t have service or an Internet connection
- Personalized stocks tab so users can track only the stocks that they want
- Keywords and My Feeds tab that allows users to customized news feeds that are of special interest
“Handmark worked closely with our team to develop an application that continues to build on Thomson Reuters' success delivering multimedia to mobile services, putting our content in the hands of business professionals anytime, anyplace, anyway,” Alisa Bowen, senior vice president, head of consumer publishing.
The Handmark Mobile Publishing Platform enables media companies and content publishers around the world to create their own branded, always-on personalized mobile applications. The mobile applications are fast and simple to bring to market and provide a unique expansion opportunity, delivering 20x the number of page views over traditional mobile websites. Content is optimized for the mobile screen and is only a click away through a branded icon on the home screen of a mobile device.
The Thomson Reuters mobile application is immediately available to download via the Handmark website at www.handmark.com/company/mpp, and will soon be available on BlackBerry App World™: www.blackberry.com/appworld .
About HANDMARK
Handmark is the leading developer and distributor of games, applications and storefronts for mobile phones. The company offers a comprehensive range of mobile media solutions for consumers, as well as businesses looking to expand their reach by offering compelling mobile content and services across a wide range of mobile operating systems and handsets. Handmark has been recognized for its mobile development expertise and management of a variety of desktop and on-device mobile stores full of the industry’s best games, applications and ringtones. Pocket Express®, the company’s flagship news and information service is a fast, simple, free alternative to traditional mobile browsing offering instant access to up to the minute news, sports, weather, travel information and more.
© 2009 Handmark, Inc.; Handmark®, Pocket Express®, Astraware®, FreeRange Communications, and the distinctive hand design are registered trademarks of Handmark, Inc. in the U.S. and other territories. All rights reserved. All other trademarks belong to their respective owners. The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.
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