Tuesday, November 24, 2009

dtac and Research In Motion Launch the BlackBerry Solution in Thailand

Bangkok, Thailand. - dtac and Research In Motion (RIM) (NASDAQ: RIMM, TSX: RIM) today announced the BlackBerry® solution will be available for dtac's customers in Thailand on 2nd December 2009. At launch, dtac will be offering BlackBerry service with the new BlackBerry® Curve™ 8520 smartphone, including a special edition white model.

Khun Thana Thienachariya, Chief Commercial Officer of Total Access Communication Public Company Limited (dtac), said “BlackBerry smartphones are increasingly popular in the mainstream market and dtac is pleased to launch the BlackBerry solution backed by our strength and expertise in this area.

“BlackBerry smartphones provide an exceptional, feature-rich experience for people on the go and dtac's high speed data network, dubbed “dtac Internet”, allows customers to enjoy fast and seamless service anytime and anywhere. BlackBerry service enables wireless email, internet surfing and social networking, among many other uses, and customers will appreciate the performance and reliability of dtac Internet which was recently rated highest for quality and speed in a survey of IT retailers around the country.”

dtac will be offering the BlackBerry Curve 8520 smarphone, in two colors – a glossy black finish and a special white model for the festive season. The BlackBerry Bold 9000 smartphone is also in the launch line-up.

“We are very excited to be launching the new BlackBerry Curve 8520 smartphone in Thailand with dtac and we believe it will be a popular choice with customers,” said Gregory Wade, Managing Director of Southeast Asia. “More and more people are switching from basic cell phones to smartphones and the BlackBerry Curve 8520 is an exceptional choice for first-time smartphone users.”

The new BlackBerry Curve 8520 smartphone is an incredibly approachable smartphone. It provides easy access to email, messaging (IM, SMS, MMS) and social networking sites (including Facebook® and MySpace), as well as rich multimedia capabilities. It introduces an innovative touch-sensitive trackpad for easy navigation and is also the first BlackBerry® smartphone to feature dedicated media keys, integrated along the top of the smartphone, giving customers an easy, convenient way to control their music and videos. The BlackBerry Curve 8520 is a world phone and supports Wi-Fi®, allowing faster Web browsing and extended data coverage.

In March 2009, Vodafone and dtac announced the signing of a Partner Market Agreement in which the two companies will cooperate to make certain products and services available to customers, including the BlackBerry solution. Richard Daly, CEO of Vodafone Partner Markets, commented “We are pleased to extend our cooperation with dtac to include the BlackBerry solution to complement our work together in roaming services and the shared success with our largest multinational accounts under the Vodafone Global Enterprise program. As part of our global marketing, support and product development community for the BlackBerry solution, we look forward to a close cooperation and excellent service to our mutual customers.”

About dtac
Total Access Communication Public Company Limited (dtac) is a leading mobile phone operator in Thailand, serving 19.3 million phone numbers (as of third quarter) to customers. It was founded in August 1989 and it has been operating as a leading mobile phone operator in the country since then. For more information, please visit www.dtac.co.th.

About Research In Motion (RIM)
Research In Motion is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information including email, phone, SMS messaging, Internet and intranet-based applications. RIM technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data. RIM’s portfolio of award-winning products, services and embedded technologies are used by thousands of organizations around the world and include the BlackBerry® wireless platform, the RIM Wireless Handheld™ product line, software development tools, radio-modems and software/hardware licensing agreements. Founded in 1984 and based in Waterloo, Ontario, RIM operates offices in North America, Europe and Asia Pacific. RIM is listed on the Nasdaq Stock Market (Nasdaq: RIMM) and the Toronto Stock Exchange (TSX: RIM). For more information, visit www.rim.com or www.blackberry.com.

rim.com

New App Makes BlackBerry Smartphones Ready for Take-off

Cortado Flight Mode makes flying with your BlackBerry smartphone more productive

Denver, CO - Cortado, the expert for mobile business solutions, introduces a new tool for BlackBerry® smartphone users: Cortado Flight Mode. This new app makes it possible to prepare your BlackBerry smartphone for the flight with just one click. Before Flight Mode closes down all wireless connections and turns off the smartphone, incomplete e-mail texts are downloaded from the mail server. Once the BlackBerry smartphone is turned on again after take-off, wireless connections remain disconnected but the user can now use the flight time more productively to read and respond to messages, even if he is offline.

"This tool brings an often missed airplane mode feature to BlackBerry smartphones for frequent flyers. It is easy to operate and makes flying time more productive,” says Thorsten Hesse, Director of Sales for Cortado and Member of the Management Board. "At some point in time, all business travelers have wanted to read their e-mails on the plane but were prevented from doing so because they were not completely downloaded. This is no longer an issue."

Upon landing, all connections can be restored with a single click.

Cortado Flight Mode costs USD 2.99 and is available on BlackBerry App World™. For more information please visit www.cortado.com/free.

Cortado Flight Mode is available for handsets running BlackBerry OS 4.3 or higher including the BlackBerry® Curve™ series, BlackBerry® Storm™ series, BlackBerry® Bold™ series and BlackBerry Tour smartphones.

This press release and press photo are available available online at: www.cortado.com/press.

Cortado. A Division of ThinPrint
Cortado, as an independently acting division, combines the total mobile computing competence of ThinPrint AG and offers one-stop mobile business software solutions and professional hosting services for all of today's mobile demands. The services on offer encompass the entire range from Hosted Exchange and professional e-mail and PIM services with innovative push mail capability to the truly unique Cortado Enterprise Solutions and Premium Services, which turn your mobile device into a fully-fledged workstation. Cortado products, both in-house solutions and hosted premium services, allow you to manage documents and flexibly send them to all established mobile platforms. Security-certified hosting centers in Germany, the USA, and the Pacific region guarantee high availability and security for all hosted Cortado services. Along with its free-of-charge services under Cortado Free, Cortado offers mobile freedom and increases productivity for consumers, prosumers, and companies. Our goal is to provide complete mobility and independence from location-bound workplaces and computer-based communication methods. With the extensive experience of ThinPrint AG and its international presence with offices in the USA and Australia, Cortado operates globally. As a Microsoft Gold Certified Partner, Nokia Forum Pro member, and member of the BlackBerry Alliance Program, as well as working closely with over 20 carriers worldwide, including T-Mobile, Vodafone, Telefonica, Orange, Hutchison 3G, Cingular and Verizon, Cortado is the competent and professional partner and service provider for meeting the demands of mobile business and private users. A global partner network supports the international availability of Cortado offerings.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

rim.com

Thursday, November 19, 2009

For All of Life’s Endeavors: OtterBox Cases for the BlackBerry Storm2 Smartphone

Fort Collins, COLO. - Announcing three recent additions to the line of OtterBox protection for BlackBerry® smartphones: Impact™, Commuter™ and Defender™ Series cases for the BlackBerry® Storm2™ smartphone.

Carefully crafted to dissipate impact away from your BlackBerry Storm2 smartphone, the OtterBox Impact Series case includes inner coring on the corners and back of the case for extra protection, ideal for any on-the-go lifestyle. It also includes a self-adhering clear protective film to safeguard the screen from scratches.*

The Commuter Series for the BlackBerry Storm2 smartphone offers a durable silicone mid-layer, a one piece custom molded polycarbonate shell and exposed silicone corners to dissipate impact away from your smartphone. An innovative self-adhering clear protective film safeguards against unexpected scratches and dings to keep your screen looking new. Designed with style in mind, this case offers a sleek look and feel to slide easily into your pocket, purse or briefcase.**

Offering more rugged protection for BlackBerry Storm2 smartphone users, the OtterBox Defender Series combines three layers of trusted protection:

Layer 1: Self-adhering clear protective screen cover

Layer 2: Hi-impact polycarbonate shell

Layer 3: Silicone skin to absorb bump and shock

Acoustic vents are included over the speakerphone and headset speaker, as well as isolation foam on the microphone to prevent dirt and dust intrusion while providing clear sound transmission. Silicone plugs protect all ports and allow for quick and easy access. Included with this OtterBox Defender Series case is a holster style swivel belt clip for easy carrying.***

“We have three customized case options for the new BlackBerry Storm2 and each speaks to a different customer,” Curt Richardson said, OtterBox CEO. “The Impact Series is for everyday casual use, the Commuter Series is for those always on the go and the Defender Series calls to those that live an active and extreme lifestyle.”

All OtterBox cases for the BlackBerry Storm2 smartphone provide open access to device features for full functionality of buttons and ports. Included with the Impact and Commuter Series cases is an installation card that allows for easy screen protector application and a microfiber cleaning cloth to keep your smartphone in pristine condition.

OtterBox’s line-up of cases for the BlackBerry Storm2 smartphone provides users with added protection against bump, drop and shock for all of life’s endeavors.

Additional Information:

OtterBox Impact Series for the BlackBerry Storm2 smartphone:

Environmental Protection:

  • Added protection against bump and shock.

Colors:

  • Black

Dimensions of Case Only:

  • 4.61in [117.05mm] x 2.70in [68.58mm] x 0.73in [18.67mm]

Approximate Weight:

  • 1.11oz [31.45g]

OtterBox Commuter Series for the BlackBerry Storm2 smartphone:

Environmental Protection:

  • Added protection against bump and shock.

Colors:

  • Black/Black

Dimensions of Case Only:

  • 4.57in [116.1mm] x 2.61in [66.28mm] x 0.71in [18.1mm]

Approximate Weight:

  • 0.90oz [25.51g]

OtterBox Defender Series for the BlackBerry Storm2 smartphone:

Environmental Protection:

  • Drop and Shock- Protection against drop, bump & shock
  • Water Protection- Not tested or recommended for water protection
  • Dust Intrusion- Dust does not enter in a sufficient quantity to interfere with satisfactory operation of equipment

Colors:

  • Black

Dimensions of Case Only:

  • 4.72in [119.95mm] x 2.90in [73.70mm] x 0.83in [21.15mm]

Approximate Weight:

  • 1.82oz [51.80g]

About OtterBox:

Founded in 1996, OtterBox is highly respected in the design and production of rugged and semi-rugged cases to safeguard technology and other valuables.

Built upon fundamentals of hard work, creativity and perseverance, OtterBox is the innovator of premier protective solutions for leading global handheld manufacturers, wireless carriers and distributors.

For more information, visit www.otterbox.com or call 888-695-8820. We’ve got technology covered.

-30-

Notes:

* Impact Series case does NOT protect against water. Will provide some added protection against bump and shock.

**Commuter Series case does NOT protect against water. Will provide some added protection against bump and shock.

***Defender Series case does NOT protect against water. Will provide some added protection against drop, bump and dust.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

rim.com

Vodafone Italia and RIM Launch the BlackBerry Storm2 Smartphone

New SurePress Technology, Built-in Wi-Fi, Among the Hundreds of Enhancements in Second Gen BlackBerry Touch-Screen

Milan, Italy and Waterloo, ON - Vodafone Italia and Research In Motion (RIM) (Nasdaq: RIMM; TSX: RIM) today introduced the BlackBerry® Storm2™ smartphone for customers in Italy.

The second generation of RIM's innovative and award-winning touch-screen smartphone, the BlackBerry Storm2 significantly improves the BlackBerry® touch-screen platform with new technology and new features to let customers stay easily connected to the people, places and things that matter most. The new smartphone is now available from Vodafone Italia, both online and in Vodafone retail shops.

The BlackBerry Storm2 smartphone from Vodafone Italia features:

New SurePress Technology
The BlackBerry Storm2 smartphone from introduces a new SurePress™ technology based on an electronic suspension system. The new system responds equally to gentle pressure applied anywhere on the surface of the screen and makes clicking the display almost effortless. Typing on the smartphone's virtual keyboards is easier, more comfortable and more accurate. The new SurePress technology also allows the user to type a letter with one thumb even while their other thumb may still be touching or resting on another letter, enabling faster typing and multi-key actions such as Shift or Alt -key combinations.

Hardware Features

  • Smooth design and premium finish with sloped edges, chrome accents, glass lens and stainless steel backplate
  • Large (3.25”), dazzling, high resolution 360 x 480 display at 184 ppi
  • Capacitive touch-screen with integrated functions (Send, End, Menu, Escape) and new SurePress technology that makes clicking the display almost effortless
  • 3.2 MP camera with variable zoom, autofocus, flash and video recording
  • 256 MB of Flash memory
  • 2 GB of onboard memory storage and a microSD/SDHD memory card slot that supports up to 16 GB cards today and is expected to support 32 GB cards when available
  • Premium and easy-to-access phone features, background noise suppression technology, loud distortion-free speakerphone and face detection (proximity sensor) that prevents accidental clicks and blanks the screen while the user is on the phone
  • Media player for videos, pictures and music, plus support for BlackBerry Desktop Manager for both PCs and Macs, and BlackBerry® Media Sync for easily syncing iTunes® and Windows Media® Player music with the smartphone*
  • A 3.5 mm stereo headset jack and dedicated volume controls
  • Bluetooth® (2.1) with support for Secure Simple Pairing, hands-free headsets, stereo headsets, car kits and other Bluetooth peripherals
  • Built-in GPS for maps and other location-based applications, as well as photo geotagging
  • Access to BlackBerry App World™, featuring a broad and growing catalog of mobile applications developed specifically for BlackBerry smartphones. Categories include games, entertainment, IM and social networking, news, weather, productivity and more. Applications developed for the original BlackBerry Storm are fully compatible with the BlackBerry Storm2
  • BlackBerry® Internet Service and BlackBerry® Enterprise Server support
  • Removable, rechargeable 1400 mAhr battery that provides approximately 6 hours of talk time on 3G networks and 280 hours of standby time

BlackBerry OS 5

  • More responsive experience and includes usability and visual enhancements such as inertial scrolling, spin boxes that make it easier to set dates and times, gradient shading on buttons and more use of animation
  • Typing accuracy and selection has been significantly refined
  • BlackBerry® Browser improved with faster JavaScript and CSS processing as well as support for Gears and BlackBerry Widgets
  • Customers running BlackBerry® Enterprise Server 5 will gain the ability to:
    • Set follow-up Flags on the handset like they can in Microsoft® Office Outlook®
    • Manage Microsoft Exchange email folders (Add, Rename, Move, Delete) on the handset
    • Access remote files shares (Windows Shares); Save, View, Edit, and Email documents from remote file shares
    • Forward appointments and view calendar attachments on the handset
    • Benefit from wireless sync improvements for Contacts, including sync for multiple contact folders, personal Distribution Lists and contacts in Public/Shared folders

Tariff information
The BlackBerry Storm2 9520 is available for all customers at 499€ through Vodafone Italia both online and in retail shops.

All customers who choose one of the Vodafone Più Facile plans will be able to buy the new smartphone from €0 to €399, in addition to free calls to all numbers and unlimited calls to their favourite Vodafone number, with no call set up charge. Customers who opt for the Telefono a rate offering will be able to buy the new BlackBerry Storm2 9520 for €199 with a monthly fee of just €9 for 24 months.

Customers signing up to the Musica, TV e Mobile Internet gratis promotion will have unlimited usage of the Blackberry Internet Service, unlimited Music Rental and unlimited usage of Mediaset channels on Mobile TV for two months. After this period customers can make use of the Mobile Internet for BlackBerry data plan on Vodafone to connect to social networks like Facebook® and Windows Live Messenger with free access to push e-mail services and internet browsing for €10 per month for post-paid customers and €3 per week for pre-paid customers. Alternatively, customers can choose to continue with the Music and Mobile TV promotion for €2.49 per week.

Professionals and business customers can get the new BlackBerry Storm2 from €22 per month (on a 24 month contract) with BlackBerry email service includedThe new smartphone is also available on the Vodafone Full Optional tariff with a monthly upfront cost of €10 ((24 month contract). All business offerings are VAT excluded.

* Certain music files may not be supported, including files that contain digital rights management technologies.

About Vodafone
Vodafone Italia is part of the Vodafone Group, the world's leading international mobile communications group with approximately 315 million proportionate customers as at 30 June 2009. Vodafone Group currently has equity interests in 31 countries across five continents and around 40 partner networks worldwide. Vodafone Italia was Italy’s first private mobile operator.

At 30 September 2009 Vodafone Italia had 29,146,000 mobile customers. The company operates 8 Call Centres around Italy and more than 7,000 retail outlets. Total revenue for the year ended 31 March 2009 was € 8,647 million.

About Research In Motion
Research In Motion (RIM) is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information including email, phone, SMS messaging, Internet and intranet-based applications. RIM technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data. RIM’s portfolio of award-winning products, services and embedded technologies are used by thousands of organizations around the world and include the BlackBerry® wireless platform, the RIM Wireless Handheld™ product line, software development tools, radio-modems and software/hardware licensing agreements. Founded in 1984 and based in Waterloo, Ontario, RIM operates offices in North America, Europe and Asia Pacific. RIM is listed on the Nasdaq Stock Market (NASDAQ: RIMM) and the Toronto Stock Exchange (TSX: RIM). For more information, visit www.rim.com or www.blackberry.com.

rim.com

Wednesday, November 18, 2009

Cellcard Launches The Industry Leading BlackBerry Storm and BlackBerry Bold Smartphones

Phnom Penh, Cambodia - Market telecom service leader, Cellcard and Research In Motion (RIM) (Nasdaq: RIMM; TSX: RIM) today announced the launch of the BlackBerryÒ solution, including two industry leading BlackBerry® smartphones. The BlackBerryÒ Storm™ is the world’s first ‘clickable’ touch-screen smartphone and the BlackBerry® Bold™ is a communications and multimedia powerhouse with a full-QWERTY keyboard. Both models provide a wide range of advanced features and offer the exceptional usability and messaging experience that BlackBerry® smartphone users rave about, allowing them to make the most of their business and personal time.

Distinguished with the GSMA’s Best Mobile Technology Breakthrough Award at the Mobile World Congress 2009, the BlackBerry Storm smartphone provides users with the unique SurePress™ "clickable" touch-screen for accurate typing and navigation. The smartphone comes with a stunning high-resolution display, global roaming capabilities, integrated GPS, advanced multimedia and mobile streaming capabilities, and a 3.2 megapixel auto focus camera that takes sharp, quality pictures.

The BlackBerry Bold smartphone has a powerful processor and HSDPA high-speed network support. Considered a ‘must-have’ for power users and multi-tasking professionals, it comes with a brilliant display, integrated GPS, enhanced multimedia capabilities that supports mobile streaming, a 2 megapixel camera and Wi-Fi® support. Whether used for work or for play, Cellcard’s subscribers will have everything they need with either of these smartphones.

“Mobile connectivity is becoming more and more important to mobile phone users in Cambodia, and we’re very pleased to be working with RIM to offer the seamless connectivity that BlackBerry service has been renowned for, and to introduce two superior smartphones to our customersin Cambodia. The BlackBerry Storm and BlackBerry Bold smartphones combine stylish designs with cutting edge performance that will surely meet, and even surpass, user expectations,” said Jeffrey Noble, CEO CamGSM.

The BlackBerry Storm smartphone features include:

  • Sleek, stylish design with chromed frame, contoured corners and stainless steel back
  • Large (3.25-inch), "clickable" touch-screen with 480 x 360 resolution at 184 ppi, delivering sharp and bright colours
  • A powerful media player that can play movies smoothly in full-screen mode, display pictures and slideshows quickly and manage an entire music collection; playlists can be created directly on the handset
  • Support for HSPA high-speed networks around the world
  • Full HTML browser that works in either portrait or landscape orientation and support for mobile video streaming on sites such as YouTube (mobile.youtube.com) and other mobile entertainment portals
  • Purpose-built applications for Facebook®, Windows Live™ Messenger, Yahoo!® Messenger, Google Talk™, and Flickr™, allowing easy access to these popular IM and social networking services
  • 3.2 megapixel camera, with variable zoom, auto focus and a powerful flash that also provides continuous lighting when recording video
  • BlackBerry® Media Sync, which provides a simple way to sync digital music collections from iTunes® or Windows Media Player with the smartphone*. Support for High Speed USB 2.0 allows files to be transferred quickly from a computer to the smartphone
  • A 3.5 mm stereo headset jack, support for the Bluetooth® stereo audio profile (A2DP/AVRCP) and dedicated volume controls
  • An ambient light sensor that automatically adjusts the backlighting and an accelerometer that allows the BlackBerry Storm to be used in either landscape or portrait mode
  • Integrated GPS that supports location-based applications and services, as well as geotagging photos
  • 1 GB of onboard memory storage and a microSD/SDHC memory card slot that supports up to 16GB of additional storage per card today and expected to support next generation 32GB cards when available. An 8GB microSD/HC is included
  • Preloaded DataViz® Documents to Go® software suite allows users to edit Microsoft® Word, Excel and PowerPoint files directly on the smartphone
  • Support for a wide range of lifestyle and business applications
  • Removable and rechargeable 1400 mAhr battery that provides approximately 6 hours of talk time on 3G networks and 15 days of standby time
  • Supported on BlackBerry® Internet Service and BlackBerry® Enterprise Server

The BlackBerry Bold smartphone features include:

  • Chic, elegant design with glossy finish
  • High resolution, ultra-bright colour display (HVGA 480x320 resolution at 217 ppi) presents stunning image quality
  • Precision keyboard allows fast and accurate typing
  • Support for tri-band HSDPA and enterprise-grade Wi-Fi (802.11 a/b/g) networks
  • Next-generation, 624 MHz mobile processor
  • Integrated GPS with support for location-based applications
  • Includes 1 GB onboard storage memory, as well as a microSD/SDHC memory card slot, conveniently accessible from a side door, that supports up to 16GB cards today and expected to support next generation 32GB cards when available
  • Newly enhanced, high performance browser gives users an on-the-go web browsing experience with desktop-style depiction
  • Fast download and rendering capabilities, with support for streaming videos (RTSP – real-time streaming protocol)
  • Microsoft® Word, Excel or PowerPoint files can be edited directly on the handset using the preloaded DataViz® Documents to Go® software suite
  • 2 megapixel camera with video recording capability, built-in flash and digital zoom
  • Premium phone features including Speaker Independent Voice Recognition (SIVR) for Voice Activated Dialing (VAD), Bluetooth® 2.0, with support for hands-free headsets, stereo headsets, car kits (including car kits that adhere to the Bluetooth Remote SIM Access Profile) and other Bluetooth peripherals.
  • BlackBerry® Media Sync and High Speed USB 2.0
  • Supported on BlackBerry Internet Service and BlackBerry Enterprise Server

Cellcard will be offering three BlackBerry service plans. Please contact Cellcard for further details.

* Certain music files may not be supported, including files that contain digital rights management technologies.

About Cellcard
Cellcard is Cambodia’s leading network, offering the largest coverage. It’s dedication lies in connecting every Khmer in the Kingdom by bringing in the biggest range of mobile phone services with the best quality service. For more information please visit www.Cellard.com.kh or send an email to helpline@mobitel.com.kh.

About Research In Motion (RIM)
Research In Motion is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information including email, phone, SMS messaging, Internet and intranet-based applications. RIM technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data. RIM’s portfolio of award-winning products, services and embedded technologies are used by thousands of organizations around the world and include the BlackBerry® wireless platform, the RIM Wireless Handheld™ product line, software development tools, radio-modems and software/hardware licensing agreements. Founded in 1984 and based in Waterloo, Ontario, RIM operates offices in North America, Europe and Asia Pacific. RIM is listed on the Nasdaq Stock Market (Nasdaq: RIMM) and the Toronto Stock Exchange (TSX: RIM). For more information, visit www.rim.com or www.blackberry.com.

rim.com

Tuesday, November 17, 2009

New - Pocket Trainer Mobile Fitness App Now Available on BlackBerry App World

Designed and created by Professional Trainers and the Same Tech Team Who Developed a Leading Photography App on BlackBerry App World

Cincinnati, OH - Core Interaction, Inc. (CORE), a leading digital fitness company, today announced the launch of its new Fitness app, “Pocket Trainer.”

The new Pocket Trainer Mobile Fitness App is now available for download on BlackBerry App World™, for use on BlackBerry® smartphones. Working through the BlackBerry® Alliance Program, Pocket Trainer integrated its services with BlackBerry smartphones, and has released the product for the BlackBerry® Curve™, BlackBerry® Bold™, BlackBerry® Storm™, and BlackBerry® Tour™ series smartphones.

Designed by Professional Trainers and the same Tech Team who programmed a leading photography App on BlackBerry App World, Pocket Trainer, www.pockettrainer.com, is the only TRULY comprehensive fitness App available directly on your smartphone (no uploading from a desktop).

Use of the Pocket Trainer APP is simple:

  • First, answer a few key questions about yourself – Pocket Trainer creates your program instantly.
  • Next you train, following your personalized exercise program – just as you would with a Professional Trainer, progressing towards your goals.
  • Then, as you break through all your training plateaus, Pocket Trainer tracks your progress and automatically updates your program, continuing to challenge you as you reach new fitness levels – Your Personal Trainer.
  • View your progress page at any time to see the results you’ve made, instantly.

Pocket Trainer is a very dynamic App, changing and updating your routine based on your personal progress, therefore offering an unlimited amount of workouts. Whether working out with equipment you have at home, at a facility, or travelling and have no equipment, Pocket Trainer will create a customized, balanced program for you which will continually update based on your progress.

A true lifestyle APP, Pocket Trainer will be featured on Lifetime Network’s “The Balancing Act” as the solution for women to balancing their career schedule and exercise.

“We created this fitness training APP with everybody in mind, from beginner to advanced,” said Robin Ruwe, CORE Partner, and Fitness Trainer. “As you make progress, Pocket Trainer adapts to make the exercises more challenging. Just like an actual trainer!”

Eric Hess, CORE Partner with Ruwe, and Fitness Trainer himself, feels that Pocket Trainer is a product for today’s busy lifestyle. “This App really is your Professional Trainer in your pocket. If you follow the program Pocket Trainer creates for you, you cannot fail!”

No more aimlessly wandering around the gym uncertain of what to do, doing exercises just because you saw someone else do them. Pocket Trainer takes out all the guesswork and gives purpose and results to your training program.

TO DOWNLOAD: Visit BlackBerry App World (www.blackberry.com/appworld); and search “Pocket Trainer.”

For more information go to www.pockettrainer.com

About CORE Interaction, Inc.
CORE was founded in 2009 by fitness industry professional trainers. CORE’s patent-pending fitness training APP is a comprehensive fitness solution that enables users to easily and safely manage their exercise program.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

rim.com

Friday, November 13, 2009

Zain, EMS and RIM Launch BlackBerry Solution in Sierra Leone

Freetown, Sierra Leone, Dubai, UAE and Waterloo, ON - Zain Sierra Leone, Emitac Mobile Solutions (EMS) and Research In Motion (RIM) (NASDAQ: RIMM; TSX: RIM) today announced the launch of the BlackBerry® solution for Zain postpaid and prepaid subscribers in Sierra Leone. The BlackBerry solution brings together smartphones, software and services to allow easy wireless access to email, phone, calendar, web, multimedia and other business and lifestyle applications. Zain customers in Sierra Leone will now be able to enjoy the freedom and productivity benefits of using BlackBerry® smartphones.

The launch of the BlackBerry solution in Sierra Leone will initially support corporate customers with BlackBerry® Enterprise Server. Zain and EMS have collaborated in bringing the BlackBerry solution to market and EMS has delivered project management, and installation services, and will provide ongoing support. EMS services have helped Zain Sierra Leone to provide a first class customer experience and expand its corporate product offering.

“Zain strives to deliver innovative technology solutions to its customers and with the BlackBerry solution, we are proud to be able to offer our customers the benefits of advanced mobile technology that enables users to be more productive whilst on the move,” said Managing Director of Zain S.L Ted Sauti-Phiri.

“With the BlackBerry solution, we are providing businesses with the solutions they need in order to maximise the productivity of their executives and workforce whilst on the move,” said Dan Kaboyo, Head of Marketing and Customer Care, Zain. “The BlackBerry solution is a true market innovation here in Sierra Leone, and I am truly proud to be part of the team that continues to deliver innovative solutions for its customers. With the inclusion of the BlackBerry solution in our portfolio of products, we set ourselves apart from our competition by proving that Zain truly is a solution-oriented operator that focuses on the needs of its customers. Additionally, Zain customers traveling within Africa’s One Network can continue to access service with their BlackBerry smartphone while roaming in the region.”

“It has been a pleasure to successfully launch the BlackBerry solution in another region with the Zain group. We will be supporting Zain Sierra Leone by helping deliver BlackBerry services, applications and accessories,” said Mr. Babar Khan, CEO of EMS.

Mark Guibert, Vice President of Corporate Marketing at Research In Motion added, “It is with great pleasure that RIM has worked with Zain and EMS to introduce the BlackBerry solution in Sierre Leone. BlackBerry smartphones are the right choice for people who want to stay connected to colleagues, friends and family, as well as have mobile access to a growing range of business and personal content.”

At launch, Zain Sierra Leone will offer the BlackBerry® Bold™ 9000 smartphone to its customers as well as BlackBerry Enterprise Server. The BlackBerry Bold is packed with powerful communications capabilities and is a multimedia powerhouse. It supports tri-band HSDPA high-speed networks around the world and comes with integrated GPS and Wi-Fi® (802.11 a/b/g), as well as a rich set of multimedia capabilities, including a 2 megapixel camera with video recording and an advanced media player for music, videos and pictures. It also features built-in GPS for location based applications and services, an expandable memory slot and trackball navigation system.

BlackBerry Enterprise Server is designed specifically for organisations that manage their own email servers. The BlackBerry Enterprise Server software tightly integrates with IBM® Lotus® Domino®, Microsoft® Exchange and Novell® GroupWise® and offers advanced security features and IT policy controls to enable secure, push-based wireless access to email and other corporate data.

About Zain
Zain is a leading telecommunications operator across the Middle East and Africa providing mobile voice and data services to 64.7 million active customers as at 31 March 2009. In terms of country footprint, Zain is the 3rd largest mobile operator in the world with a commercial presence in 24 countries.

Zain operates in Bahrain, Burkina Faso, Chad, the Republic of the Congo, the Democratic Republic of the Congo, Gabon, Ghana, Iraq, Jordan, Kenya, Kuwait, Malawi, Madagascar, Niger, Nigeria, Palestine (currently operating as Paltel Group), Saudi Arabia, Sierra Leone, Sudan, Tanzania, Uganda and Zambia. In Lebanon, the company manages ‘mtc-touch’ on behalf of the government. In Morocco, Zain owns 31% of Wana Telecom through a joint venture.

Zain offers innovative services in its markets such as ‘One Network’, the world’s first borderless mobile telecommunications network enabling customers when abroad to receive calls and sms without charge and to make voice and data calls at local rates throughout 19 countries in Africa and the Middle East. This service allows a customer to top up airtime in their home country or from more than 1,000,000 outlets within Zain’s ‘One Network’ footprint.

The Zain brand is wholly owned by Mobile Telecommunications Company KSC, which is listed on the Kuwait Stock Exchange (Stock ticker: ZAIN). Zain is listed in the Financial Times’ Global 500 Index which ranks the world’s largest companies based on market capitalization (http://www.ft.com/reports/ft5002008). Zain aims to become one of the top ten mobile operators in the world by end of the year 2011. For more, please visit www.zain.com or email info@zain.com .

About Emitac Mobile Solutions
Emitac Mobile Solutions (EMS) is a Dubai based solutions and service provider and RIM strategic channel partner focused on the delivery, implementation and support of BlackBerry® Solutions. Delivered by an experienced team of mobile professionals, EMS provides the mobile operator with sales, marketing, distribution, solution implementation and technical support services for the BlackBerry wireless platform from Research In Motion (RIM). For organizations using the BlackBerry wireless platform, EMS provides the ability to rapidly create, deploy and manage robust client-server wireless applications that reduce an organization's total cost of ownership and significantly increases the value of their mobile technology investment. EMS is the region’s first Mobile Virtual Solutions Provider (MVSP) whose services are delivered through partnerships the company has with mobile operators in the Gulf, North Africa and Eastern Europe. For more information about EMS please visit www.emsmobile.ae.

About Research In Motion (RIM)
Research In Motion is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information including email, phone, SMS messaging, Internet and intranet-based applications. RIM technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data. RIM’s portfolio of award-winning products, services and embedded technologies are used by thousands of organizations around the world and include the BlackBerry® wireless platform, the RIM Wireless Handheld™ product line, software development tools, radio-modems and software/hardware licensing agreements. Founded in 1984 and based in Waterloo, Ontario, RIM operates offices in North America, Europe and Asia Pacific. RIM is listed on the Nasdaq Stock Market (Nasdaq: RIMM) and the Toronto Stock Exchange (TSX: RIM). For more information, visit: www.rim.com or www.blackberry.com

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