Tuesday, September 15, 2009

3 Introduces the BlackBerry Bold Smartphone

  • First BlackBerry® smartphone offering at 3
  • Two different tariffs for best use
  • Push-E-Mail, Wi-Fi and GPS

Hutchison 3G Austria- the Austrian operator with the largest UMTS-network coverage, enriches its portfolio with the BlackBerry® BoldTM smartphone from Research In Motion. This is the first smartphone from the world market leader in mobile e-mail solutions to become part of the 3 portfolio. „BlackBerry smartphones offer enterprises unique solutions to make company data accessible anytime, anywhere, and they also offer rich multimedia capabilities. The BlackBerry Bold is an elegant and powerful handset that can appeal to both business users and consumers,“ says 3CEO Berthold Thoma.

E-mail professional and multimedia allrounder
The BlackBerry Bold smartphone perfectly combines state-of-the-art communications and multimedia functionality. While it is designed to meet the demanding requirements of mobile workers during the day, the BlackBerry Bold smartphone also indulges the consumer experience. It features a 2 megapixel camera with video recording capability, built-in flash and digital zoom. Its advanced media player can display pictures and slideshows quickly, play movies smoothly in full screen mode and manage an entire music collection. It can be used to receive emails from up to ten supported email accounts (including most popular POP3 or IMAP4 email accounts). To perfectly fit tariffs for the needs of customers, 3 offers two solutions for BlackBerry users: BlackBerry® Internet Service and BlackBerry® Enterprise Solution.

BlackBerry Internet Service: up to ten e-mail accounts in parallel
With the best solution for SoHo, small businesses and consumers, users can receive and send e-mails from up to ten different POP3 / IMAP4 accounts and with the BlackBerry "push" technology, messages are automatically delivered to the user. . Configuration of the accounts is easily accomplished on the smartphone itself or via http://drei.blackberry.com

BlackBerry Enterprise Solution: End-to-End solution for customers with mail server
BlackBerry smartphones support access to corporate e-mail via Outlook Web Access, though business customers with their own mail server can choose the BlackBerry Enterprise Solution with a BlackBerry® Enterprise Server. With this software, which is valued for its management features and industry leading security credentials, the customer is able to maintain and configure all BlackBerry smartphones from one console and distribute individual applications – or in the case of theft or loss, can wipe and erase all data on the handset remotely.

With the BlackBerry Enterprise Server organizations can provide access to company data to users from virtually anywhere over the 3network.

The tariff for users with BlackBerry Internet Service is available for only 9 Euro per month. The tariff for users on the BlackBerry Enterprise Solution is 18 Euro per month. Both tariffs include 1 GB of monthly data usage.

The BlackBerry Bold from 3 is available for only 3 Euro on a 24 month contract.

About 3:
Hutchison 3G Austria GmbH started in May 2003 with the brand 3 as the first sole mobile multi media provider in Austria. 3 offers multimedia products such as mobile television, music, video calling on the UMTS-handset and in addition provides the classic ways of communication (voice calling, SMS and MMS) and as well mobile broadband. 3 has enriched its offer with popular internet services such as Facebook, Google and eBay on every 3mobile and moreover Skype and Windows Live Messenger on selected 3mobile phones. Furthermore 3 provides more than 50 mobileTV and radio channels via UMTS- streaming and via DVB-H on 3mobiles as well on 3data modems. Hutchison 3G Austria GmbH counts 713.000 customers (as per March 2009), 20,7 Mio. customers worldwide, and is wholly owned by Hutchison Whampoa Limited in Hong Kong.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

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